Communication and campaign management

I design and support effective communication strategies for technology-driven innovation projects – from internal stakeholder activation to high-profile (acceptance) campaigns. My focus is on communicating complex content in the areas of smart living, care innovation, and sustainable infrastructure in a way that is understandable and tailored to the target audience. Whether awareness campaigns, funding project communication, or community building, my approach combines strategic messaging with practical implementation across analog and digital channels. If additional skills are required for implementation, I have a broad network of long-standing partners for areas such as social media performance, ad management, and public relations.